An IT knowledgeable and trade CEO says the airline needed to know its software program was outdated earlier than it melted down leaving passengers stranded.
Southwest Airlines (LUV) – Get Free Report has all the time been the airline identified for placing prospects first. It presents easy-to-understand fares, free checked baggage, and method fewer “gotchas” than most main airways. You even get free snacks and a non-alcoholic beverage in your flight and the flight attendants have been identified to go above and past for passengers.
That repute took a giant hit over the Christmas vacation when a serious winter storm pressured so many adjustments on the airline that its scheduling software program couldn’t sustain. This huge meltdown pressured the airline to cancel hundreds of flights (about two-thirds of its schedule for a number of days) and left tens of hundreds of passengers stranded.
Miten Marfatia, an info expertise (IT) modernization knowledgeable and CEO of utility modernization supplier EvolveWare, shared with TheRoad what he expects the affect of the breakdown to be for the airline in addition to why it occurred.
“Southwest’s scheduling ‘melt-down’ is not going to solely result in hundreds of thousands of {dollars} in losses for the corporate however will tarnish its repute, the value tag of which goes to be troublesome to estimate for months to return,” he said. “One can confidently speculate that Southwest’s flight cancellations after the primary two days of the winter storm was a direct results of the outdated scheduling software program that would not deal with the load and pace at which each crew and flight rescheduling was required.”

Kevin Dietsch/Getty Images
Southwest’s Problems Were Likely Not New
Marfatia believes that the airline’s points doubtless stemmed from years of not investing in upgrades to its methods.
“Given the scale of issues reported, it’s likely that this software had not been optimized or modernized in a long time. Legacy systems have generally been in production for 10+ years and more often than not for over 30-40 years,” he mentioned.
That’s an issue that led to an inevitable breaking level as a result of the airline has grown and the issues the software program should remedy have gotten extra difficult.
“At the time of development, the volume of data that required processing was significantly smaller than what it is today, especially in a fast-growing digital world. Software that worked for the volume of data and environment for which it was written will begin to experience systemic failures as these parameters change,” he mentioned.
Marfatia made it clear that the airline virtually actually knew that issues — maybe even a complete breakdown — had been doable.
“It seems that these failures had begun to surface quite some time ago, but apparently, the management chose not to pay the attention it deserved,” he added.
Southwest Will Have to Invest
Southwest could have misplaced the belief of some its prospects and constructing that again will take time and important funding. The airline has given some impacted prospects 25,000 bonus rewards factors, however that is solely a small piece of what it might want to do to win again buyer belief.
“For Southwest, there is no option but to review this software with the highest priority and take whatever corrective action is necessary. It would not be surprising if Southwest decided to analyze their entire software application portfolio in 2023. This would not only avoid increased federal reviews of its IT policies but would also better serve their customers and staff,” Marfatia mentioned.
The solely small optimistic for Southwest throughout this troubling interval is that layoffs and hiring slowdowns within the tech world may make some high programming expertise obtainable to the airline. That could look like a small factor, however till very just lately programming expertise was very laborious to return by given the salaries and perks paid by corporations like Amazon, Microsoft, and Meta (all of that are making staffing cuts).
Source: www.thestreet.com