Apple doesn’t typically take part in massive industry-wide occasions like CES or E3. The most dear firm on the earth holds its personal occasions, thanks very a lot. Several occasions a 12 months, Apple invitations the press and {industry} professionals out to a theater (or a pc display) to listen to all about its newest services. Apple calls these “Special Events,” and streams them on-line to its hundreds of thousands of followers.
Even in years like 2020 and 2021, nothing stops Apple from creating and launching new merchandise at a collection of occasions. In 2022 there have been three such occasions: a spring occasion on March 8, WWDC on June 6, the iPhone launch occasion on September 7. An further occasion was anticipated in October or November, however by no means materialized.
In 2023, we count on not less than three Apple occasions, presumably 4—certainly one of which is likely to be the debut of a complete new class of merchandise from Apple, a VR/AR Mixed Reality headset.
Read on to seek out out what occasions and new product launches Apple may need in retailer for 2023.
When is Apple’s subsequent occasion?
Apple hasn’t formally introduced its subsequent Apple occasion but. We anticipated an occasion late in 2022 to announce new Macs, however that by no means occurred, so we expect Apple’s first occasion can be someday in March or April.
This occasion may see the introduction of the M2 Pro and a pair of Max MacEbook Pro, an M2 Mac mini and an M2 Pro Mac mini.
What occurs at an Apple Keynote?
Apple
Apple used to carry dwell occasions at which the corporate would unveil its newest merchandise and plans throughout a keynote tackle in entrance of a giant crowd.
Following the pandemic, Apple doesn’t have a tendency to ask individuals to occasions, but it surely makes no much less of an impression by inviting everybody to affix it in a web based broadcast.
Apple often holds 4 such occasions a 12 months, however some years there can be no spring occasion and different years Apple will skip the October occasion. Based on earlier years, you’ll be able to count on Apple’s 12 months to look one thing like this:
- March/April (typically consists of iPads, iPhone SE)
- June (WWDC – largely software program, generally high-end/professional {hardware})
- September (iPhones and Apple Watches)
- October (iPads, consumer-focused Macs, and different merchandise)
What time will the following Apple occasion begin?
Apple’s occasions often begin at 10 am at Apple’s HQ in California, which is 1 pm ET and 6 pm UK time.
Here’s what that interprets to within the international locations the place most of our readers dwell:
- US: at 10am (PST/PDT), 11 am (MST/MDT), midday (CST/CDT), 1 pm (EST/EDT)
- Canada: as above, and a pair of pm (AST/ADT)
- UK: at 6pm (GMT/BST)
- Europe: at 7pm (CET/CEST)
- India: at 10.30pm (IST)
- Australia: subsequent day at 1am (AWST/AWDT), 2.30am (ACST/ACDT), 3am (AEST/AEDT)
- New Zealand: subsequent day at 5 am (NZST/NZDT)
Apple occasions often final between one and two hours.
Spring 2023 occasion – March 7 or 14, 2023 (predicted)
Based on Bloomberg’s Mark Gurman’s prediction, Apple could also be destined to carry an occasion in March 2023. In a October 30, 2022 e-newsletter, Gurman stated: “I’d expect the new Macs to be announced by the first half of March.”
So, on the premise of Apple holding the occasion on a Tuesday (which tends to be its most well-liked day), we could possibly be sitting down for an Apple occasion on Tuesday 7 or 14 March.
For contest, right here’s when the spring occasions have taken place for the final ten years:
- 2022: Tuesday, March 8 (digital occasion)
- 2021: Tuesday, April 20 (digital occasion)
- 2020: No spring occasion on account of COVID-19 lockdown, however iPhone SE launched on April 24
- 2019: Monday, March 25
What will Apple launch in spring 2023?
Apple didn’t launch any of the anticipated Macs on the finish of 2022, so these are prime of the checklist for product to launch within the spring of 2023. We’ve heard rumors of a possible new HomePod, too. Apple updates the Phone SE each different 12 months, and because the newest iPhone SE mannequin launched in 2022, we don’t count on a brand new iPhone SE till 2024.
- A brand new M2 Mac mini is an efficient wager, however we may additionally see a M2 Pro Mac mini.
- You can count on to see the M2 Pro MacEbook Pro fashions in 14-inch and 16-inch variants.
- We may additionally see a brand new Mac Pro—certainly it’s now greater than two years since Apple introduced its “two-year transition” away from Intel processors.
- There isn’t any 27-inch iMac mannequin (not less than for now) however there are many rumors {that a} new iMac Pro is coming. A 24in iMac replace is, with an M2 processor, may come this spring as nicely.
WWDC 2023 occasion – June 5-9, 2023 (predicted)
It’s a protected wager that WWDC23 will occur at the start of June 2023. With the exception of 2020, the convention has been held within the first week of June, with few exceptions. Here are the dates at which WWDC has kicked off in earlier years. The occasion is per week lengthy and the keynote is all the time on Monday.
Here’s when the final ten WWDC occasions have occurred:
- WWDC 2022: June 6-10
- WWDC 2021: June 7-11
- WWDC 2020: June 22-26
- WWDC 2019: June 3-7
- WWDC 2018: June 4-8
- WWDC 2017: June 5-9
What will Apple launch at WWDC23?
Apple all the time reveals its new working methods at WWDC, so meaning: iOS 17, iPadOS 17, macOS 14, watchOS 10, and tvOS 17.
New {hardware} generally makes an look at WWDC as nicely, and it’s often the stuff that builders need, particularly “Pro” mannequin Macs. It was new MacEbook Pro and MacEbook Air fashions that have been introduced at WWDC 2022.
If we don’t see the brand new Mac Pro and that iMac in March, then count on them to make an look at WWDC.
It’s potential Apple may announce its Mixed Reality headset at WWDC. All-new {hardware} is usually is introduced fairly a bit earlier than its launch, each to stop leaks from the producers and provide chain and to assist in giving builders time to arrange. We don’t count on the system itself to go on sale to most of the people till not less than September, although.
September 2023 occasion – September 12, 2023 (predicted)
Apple
Who is aware of what autumn 2023 may convey, however Apple has launched a brand new iPhone within the September of virtually yearly up to now decade, so a brand new iPhone appears virtually sure for September.
2020 was an exception to that rule – with the iPhone launch in October, however the firm nonetheless held a September occasion. Apple clearly likes to carry September occasions.
On that foundation, if you wish to pencil in a possible date for an iPhone launch primarily based on the dates Apple has held earlier September occasions happened on, we predict Tuesday September 12, 2023, but it surely could possibly be per week earlier on September 5 or 6.
2022: Wednesday, September 7
2021: Tuesday, September 14
2020: Tuesday, September 15 (Not an iPhone occasion)
2019: Tuesday, September 10
2018: Wednesday, September 12
2017: Tuesday, September 12
As for what’s going to launch:
- The iPhone 15 looks like a protected wager. In 2022 the lineup consisted of two medium dimension iPhones and two giant iPhones.
- Apple Watch 9 can also be prone to launch. Maybe in 2023 we see an Apple Watch redesign – as was rumored again in 2021, however by no means appeared. Read: Why Apple Watch 7 didn’t match the leaks: Prosser’s conspiracy idea.
- If the AR/VR headset doesn’t launch earlier, you’ll be able to wager it is going to be an enormous “one more thing” reveal in September.
October 2023 occasion
There was no occasion in October 2022; as an alternative Apple issued press releases a few new iPad and iPad Pro fashions. Apple doesn’t maintain an October occasion yearly, however if you happen to have a look at the checklist of years under you will notice that they do have an October occasion most of the time.
The October occasions of the previous have (or haven’t) taken place on the next dates.
- 2022: No occasion
- 2021: Monday, October 18
- 2020: Tuesday, October 12
- 2019: No occasion
- 2018: Tuesday, October 30
- 2017: No occasion
- 2016: Thursday, October 27
- 2015: No occasion
- 2014: Thursday, October 16
- 2013: Tuesday, October 22
- 2012: Tuesday, October 23
- 2011: Tuesday, October 4
As for what’s going to launch:
- Macs and iPads are typically the almost definitely to make an look in October.
Source: www.macworld.com
