Manchester United have agreed a take care of U.S. know-how firm Qualcomm that can see its Snapdragon model substitute the TeamViewer brand as their shirt sponsor from subsequent season, the Premier League membership introduced.
The membership didn’t reveal the monetary particulars of the deal however The Athletic reported Qualcomm and United had agreed on a contract for at least three years, with the Old Trafford-based aspect “targeting an agreement worth £60m ($74.92m) per year”.
United signed a five-year take care of German tech agency TeamViewer in 2021 to be their principal shirt sponsor, changing Chevrolet.
However, United mentioned in December that they’d reached a “mutually-beneficial agreement” with TeamViewer giving the membership the choice of shopping for again the rights to its shirt entrance sponsorship.
It added that it might undertake a centered gross sales course of in a “normalised market”, having agreed the TeamViewer deal on the peak of the COVID-19 pandemic.
“Manchester United has agreed to an expanded strategic collaboration with Qualcomm Technologies, Inc., that will see the Snapdragon brand displayed on the front of the club’s famous shirt,” United mentioned in a press launch late on Tuesday.
“Qualcomm Technologies is already a global partner of Manchester United, promoting its Snapdragon brand.
“Under the expanded agreement, Snapdragon will become Manchester United’s front-of-shirt partner from the start of the 2024/25 season, featuring on the home, away and third kits of the men’s and women’s teams.”
United additionally signed a £900m take care of Adidas in July, renewing their partnership with its official package provider for 10 extra years.