New Application of Actionable Intelligence Dramatically Improves Seller Performance for Better Buyer Engagement
BOSTON, March 14, 2023 /PRNewswire/ — Bigtincan® (ASX:BTH), the global leader in sales enablement automation, announced the launch of GenieAI artificial intelligence technology that enables sales, partners, customer-facing teams and all employees to dramatically increase their productivity, improving how humans work and how they sell.
The new features are driven by the latest technology known as large language model tools (LLM). Bigtincan customers can take advantage of copywriting, content summarization, Q&A-style search, and a virtual personal assistant to help all users to increase both efficiency and effectiveness using a new approach to learning and content creation. These capabilities are important new underpinnings of Bigtincan’s vision of creating the buying experience of the future.
According to recent predictions from Forbes magazine, large language model tools “will change the business world enormously in the next couple of years.”
“GenieAI is truly magical, providing users with a powerful, AI-driven platform to unlock their organization’s smarts,” said David Keane, CEO and Co-Founder of Bigtincan. Full disclosure—this quote was written by Bigtincan’s GenieAI.
When asked for more detail, GenieAI continued, “GenieAI offers sales professionals the ability to quickly digest material and gain insights into the content’s meaning. It is also capable of generating email templates that sales professionals can customize and send to their buyers. It’s a game-changer for sales professionals looking to maximize their efficiency and use their time to better engage their customers.”
The solution is built using the latest LLMs, including OpenAPI’s ChatGPT. GenieAI will be available across all Bigtincan Hubs, automatically synthesizing information and content into something digestible, including auto-generated abstracts and automatically written emails to be used when sharing content. The GenieAI output can be further personalized by user-provided prompts. Users can also ask general questions with “Ask Genie” and the answers provided are inclusive of the customer’s scanned content. A large array of use cases will dramatically improve user productivity from general support and feedback to meeting preparation for a specific persona to summarization of content found within a digital sales room.
GenieAI will be available to customers beginning in the summer of 2023.
Bigtincan is helping the world’s leading brands facilitate the buying experience of the future. Everything we offer is designed to be smart, flexible, and easily adapted to unique business processes with highly personalized experiences that people and brands love. We’re on a mission to help companies deliver branded buying experiences that are engaging, personalized, provide value and guide people to the best decisions with confidence. Innovative companies like Nike, AT&T, Prudential, Merck, Starwood Hotels, Winnebago and Clorox trust Bigtincan to enable customer-facing teams to intelligently prepare, engage, measure and continually improve the buying experience for their customers. For more information about Bigtincan (ASX: BTH), visit: www.bigtincan.com or follow @bigtincan on Twitter.
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